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	<title>Comments on: What I Said About the Revolution</title>
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	<link>http://andrewmcafee.org/2008/05/what_i_said_about_the_revolution/</link>
	<description>The Business Impact of IT</description>
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		<title>By: Sales Engineer</title>
		<link>http://andrewmcafee.org/2008/05/what_i_said_about_the_revolution/comment-page-1/#comment-20186</link>
		<dc:creator>Sales Engineer</dc:creator>
		<pubDate>Wed, 01 Jul 2009 14:41:17 +0000</pubDate>
		<guid isPermaLink="false">#comment-20186</guid>
		<description>&quot;In fact, it is striking how few opportunities people have to generate, modify, and share information freely and widely on the Intranet, especially when compared with their abilities to do the same on the Internet. Since so many organizations describe people as their most important assets, it is puzzling why these opportunities are so constrained.&quot;&lt;br&gt;&lt;br&gt;I have just watched a youtube video of W. Edwards Demming discussing how &#039;competition&#039; is a source of weakness in comparison to &#039;co-operation&#039; and I think that this parallels the reason for the issue you are asking about. &lt;br&gt;&lt;br&gt;Somehow, in the West, we have developed unquestioning acceptance of the idea that competition improves the product /  business / service etc. But a flaw I see in that argument is that if you are competing, you are necessarily on your own. This means that if several organisations are working on essentially the same idea, then there is duplication of effort. That is a waste of resources and in addition, working in isolation removes the chance of brainstorming for better ways and concepts.&lt;br&gt;&lt;br&gt;Returning to &#039;why intranet offers little opportunity for idea exchange&#039; perhaps the cause is (latent) competitiveness of the parties involved.</description>
		<content:encoded><![CDATA[<p>&#8220;In fact, it is striking how few opportunities people have to generate, modify, and share information freely and widely on the Intranet, especially when compared with their abilities to do the same on the Internet. Since so many organizations describe people as their most important assets, it is puzzling why these opportunities are so constrained.&#8221;</p>
<p>I have just watched a youtube video of W. Edwards Demming discussing how &#39;competition&#39; is a source of weakness in comparison to &#39;co-operation&#39; and I think that this parallels the reason for the issue you are asking about. </p>
<p>Somehow, in the West, we have developed unquestioning acceptance of the idea that competition improves the product /  business / service etc. But a flaw I see in that argument is that if you are competing, you are necessarily on your own. This means that if several organisations are working on essentially the same idea, then there is duplication of effort. That is a waste of resources and in addition, working in isolation removes the chance of brainstorming for better ways and concepts.</p>
<p>Returning to &#39;why intranet offers little opportunity for idea exchange&#39; perhaps the cause is (latent) competitiveness of the parties involved.</p>
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		<title>By: Sales Engineer</title>
		<link>http://andrewmcafee.org/2008/05/what_i_said_about_the_revolution/comment-page-1/#comment-17808</link>
		<dc:creator>Sales Engineer</dc:creator>
		<pubDate>Wed, 01 Jul 2009 08:41:17 +0000</pubDate>
		<guid isPermaLink="false">#comment-17808</guid>
		<description>&quot;In fact, it is striking how few opportunities people have to generate, modify, and share information freely and widely on the Intranet, especially when compared with their abilities to do the same on the Internet. Since so many organizations describe people as their most important assets, it is puzzling why these opportunities are so constrained.&quot;&lt;br&gt;&lt;br&gt;I have just watched a youtube video of W. Edwards Demming discussing how &#039;competition&#039; is a source of weakness in comparison to &#039;co-operation&#039; and I think that this parallels the reason for the issue you are asking about. &lt;br&gt;&lt;br&gt;Somehow, in the West, we have developed unquestioning acceptance of the idea that competition improves the product /  business / service etc. But a flaw I see in that argument is that if you are competing, you are necessarily on your own. This means that if several organisations are working on essentially the same idea, then there is duplication of effort. That is a waste of resources and in addition, working in isolation removes the chance of brainstorming for better ways and concepts.&lt;br&gt;&lt;br&gt;Returning to &#039;why intranet offers little opportunity for idea exchange&#039; perhaps the cause is (latent) competitiveness of the parties involved.</description>
		<content:encoded><![CDATA[<p>&#8220;In fact, it is striking how few opportunities people have to generate, modify, and share information freely and widely on the Intranet, especially when compared with their abilities to do the same on the Internet. Since so many organizations describe people as their most important assets, it is puzzling why these opportunities are so constrained.&#8221;</p>
<p>I have just watched a youtube video of W. Edwards Demming discussing how &#39;competition&#39; is a source of weakness in comparison to &#39;co-operation&#39; and I think that this parallels the reason for the issue you are asking about. </p>
<p>Somehow, in the West, we have developed unquestioning acceptance of the idea that competition improves the product /  business / service etc. But a flaw I see in that argument is that if you are competing, you are necessarily on your own. This means that if several organisations are working on essentially the same idea, then there is duplication of effort. That is a waste of resources and in addition, working in isolation removes the chance of brainstorming for better ways and concepts.</p>
<p>Returning to &#39;why intranet offers little opportunity for idea exchange&#39; perhaps the cause is (latent) competitiveness of the parties involved.</p>
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		<title>By: pamelae13rideout</title>
		<link>http://andrewmcafee.org/2008/05/what_i_said_about_the_revolution/comment-page-1/#comment-15774</link>
		<dc:creator>pamelae13rideout</dc:creator>
		<pubDate>Thu, 25 Jun 2009 05:37:19 +0000</pubDate>
		<guid isPermaLink="false">#comment-15774</guid>
		<description>GE already has successfully tested a 2.5-MW prototype wind turbine, which was installed in May 2004 at Wieringermeer, the Netherlands, about 50 km (31 miles) north of Amsterdam. Installation of the first 3-MW machine is planned for the summer of 2006. Both the 2.5-MW and 3-MW &lt;a href=&quot;http://www.geonlineservicesite.com&quot; rel=&quot;nofollow&quot;&gt;www.geonlineservice.com&lt;/a&gt; wind turbines are expected to be commercially available in Europe by the end of 2006.At the heart of the new wind turbines is a force-flow optimized bedplate, which joins all nacelle components on a common structure, providing increased durability. The 2.5-MW machine will be available with a 100-m (328-ft) rotor diameter, while the 3-MW wind turbine will offer both 90-m (295-ft) and 94-m (308-ft) rotor diameters; these increased rotor sizes offer higher energy capture. Advanced control features, including a sophisticated pitch regulation system with power/torque control capability, and improved use of the drive train damper mitigate the increased loads of the larger rotor.</description>
		<content:encoded><![CDATA[<p>GE already has successfully tested a 2.5-MW prototype wind turbine, which was installed in May 2004 at Wieringermeer, the Netherlands, about 50 km (31 miles) north of Amsterdam. Installation of the first 3-MW machine is planned for the summer of 2006. Both the 2.5-MW and 3-MW <a href="http://www.geonlineservicesite.com" rel="nofollow">http://www.geonlineservice.com</a> wind turbines are expected to be commercially available in Europe by the end of 2006.At the heart of the new wind turbines is a force-flow optimized bedplate, which joins all nacelle components on a common structure, providing increased durability. The 2.5-MW machine will be available with a 100-m (328-ft) rotor diameter, while the 3-MW wind turbine will offer both 90-m (295-ft) and 94-m (308-ft) rotor diameters; these increased rotor sizes offer higher energy capture. Advanced control features, including a sophisticated pitch regulation system with power/torque control capability, and improved use of the drive train damper mitigate the increased loads of the larger rotor.</p>
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		<title>By: Cisco Kid</title>
		<link>http://andrewmcafee.org/2008/05/what_i_said_about_the_revolution/comment-page-1/#comment-3803</link>
		<dc:creator>Cisco Kid</dc:creator>
		<pubDate>Thu, 26 Jun 2008 19:00:09 +0000</pubDate>
		<guid isPermaLink="false">#comment-3803</guid>
		<description>Interestingly, I just read the following article (&lt;a href=&quot;http://gearzilla.blogspot.com/2008/06/cisco-looks-to-globalize-through.html&quot;&gt;Cisco looks to globalize through &#039;brainforming&#039;&lt;/a&gt;) in which Cisco&#039;s new CTO addresses the issue of technology innovation through &quot;brainforming,&quot; a fancy play on words that really just translate to an emergent environment. Does anyone else think Cisco is taking the idea of emergence seriously? or is this just jargon meant to boost investor confidence in their new hire?</description>
		<content:encoded><![CDATA[<p>Interestingly, I just read the following article (<a href="http://gearzilla.blogspot.com/2008/06/cisco-looks-to-globalize-through.html">Cisco looks to globalize through &#8216;brainforming&#8217;</a>) in which Cisco&#8217;s new CTO addresses the issue of technology innovation through &#8220;brainforming,&#8221; a fancy play on words that really just translate to an emergent environment. Does anyone else think Cisco is taking the idea of emergence seriously? or is this just jargon meant to boost investor confidence in their new hire?</p>
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		<title>By: Ben Gardner</title>
		<link>http://andrewmcafee.org/2008/05/what_i_said_about_the_revolution/comment-page-1/#comment-3802</link>
		<dc:creator>Ben Gardner</dc:creator>
		<pubDate>Mon, 09 Jun 2008 10:02:32 +0000</pubDate>
		<guid isPermaLink="false">#comment-3802</guid>
		<description>Andrew, as Stephen say above you have done a great job succinctly summarising this topic. I think Penny&#039;s comments hit the nail on the head. Essentially it is not about the technology but the cultural change that the technologies enable. This is &#039;just&#039; a classic change management problem. By focusing on the cultural change required while minimising the technology learning curve we have had considerable success in getting teams to adopt a &#039;web2.0/enterprise2.0&#039; culture. While this bottom-up approach is delivering at the &#039;coalface&#039; the challenge remain how to propagate this upwards. Still when you see a team move out of the inbox though utilisation of a wiki in conjunction with RSS, social bookmarking and GTDware, etc it gives you the encouragement to continue.</description>
		<content:encoded><![CDATA[<p>Andrew, as Stephen say above you have done a great job succinctly summarising this topic. I think Penny&#8217;s comments hit the nail on the head. Essentially it is not about the technology but the cultural change that the technologies enable. This is &#8216;just&#8217; a classic change management problem. By focusing on the cultural change required while minimising the technology learning curve we have had considerable success in getting teams to adopt a &#8216;web2.0/enterprise2.0&#8242; culture. While this bottom-up approach is delivering at the &#8216;coalface&#8217; the challenge remain how to propagate this upwards. Still when you see a team move out of the inbox though utilisation of a wiki in conjunction with RSS, social bookmarking and GTDware, etc it gives you the encouragement to continue.</p>
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		<title>By: Stephen Collins</title>
		<link>http://andrewmcafee.org/2008/05/what_i_said_about_the_revolution/comment-page-1/#comment-3801</link>
		<dc:creator>Stephen Collins</dc:creator>
		<pubDate>Mon, 02 Jun 2008 08:07:17 +0000</pubDate>
		<guid isPermaLink="false">#comment-3801</guid>
		<description>Andrew, this absolutely gels with my view of these issues. I have been looking at trying to find these sorts of words to describe this so succintly for a some time now.

I have several Enterprise 2.0 talks coming up at Australian conferences and, with your okay, would love to use these descriptions in my talks.</description>
		<content:encoded><![CDATA[<p>Andrew, this absolutely gels with my view of these issues. I have been looking at trying to find these sorts of words to describe this so succintly for a some time now.</p>
<p>I have several Enterprise 2.0 talks coming up at Australian conferences and, with your okay, would love to use these descriptions in my talks.</p>
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		<title>By: Kishore Balakrishnan</title>
		<link>http://andrewmcafee.org/2008/05/what_i_said_about_the_revolution/comment-page-1/#comment-3800</link>
		<dc:creator>Kishore Balakrishnan</dc:creator>
		<pubDate>Sun, 01 Jun 2008 05:11:26 +0000</pubDate>
		<guid isPermaLink="false">#comment-3800</guid>
		<description>Reg &quot;universal digital environment&quot;

What If
1) All my in and out emails can be seen by my manager, my managerÂ’s manager until the Chairman ?

2) Every email that I send and receive goes through a ticketing system i.e., if it is a new email - subject will be prefixed with a ticket number and/or the details added to a company-wide ticketing system.

At any time.. I should be able to 
1) close the tickets
2) mark the ticket as public which should send email to all involved to agree to this status !
3) rank open tickets and even closed -&gt; to let my colleagues know of my top pains and tips</description>
		<content:encoded><![CDATA[<p>Reg &#8220;universal digital environment&#8221;</p>
<p>What If<br />
1) All my in and out emails can be seen by my manager, my managerÂ’s manager until the Chairman ?</p>
<p>2) Every email that I send and receive goes through a ticketing system i.e., if it is a new email &#8211; subject will be prefixed with a ticket number and/or the details added to a company-wide ticketing system.</p>
<p>At any time.. I should be able to<br />
1) close the tickets<br />
2) mark the ticket as public which should send email to all involved to agree to this status !<br />
3) rank open tickets and even closed -> to let my colleagues know of my top pains and tips</p>
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		<title>By: Penny Edwards</title>
		<link>http://andrewmcafee.org/2008/05/what_i_said_about_the_revolution/comment-page-1/#comment-3799</link>
		<dc:creator>Penny Edwards</dc:creator>
		<pubDate>Sun, 01 Jun 2008 00:33:50 +0000</pubDate>
		<guid isPermaLink="false">#comment-3799</guid>
		<description>I agree with your problem statement, however I think it could equally be described as &#039;a fundamental disconnection between people and relevant current information&#039;, which in no small part stems from the nature of information and communication systems organisations have implemented.

Also, where people feel they are sharing ideas, information and knowledge - whether during meetings, via email, messaging or otherwise - the lack of a &#039;platform&#039; on which to do all of this may appear as more of a &#039;nice to have&#039; than a constraint.  In addition, many are reluctant to change their familiar (inefficient) living-out-of-the-inbox approach to work life, and struggle to conceptualise how social tools can help relevant information bubble to the surface, and almost find them!  So, whilst some may recognise problems with information (and expertise) currency and findability, there is nevertheless a gap between that recognition and ideas as to how technology can best be used to remove the constraints you mentioned, help people work better and unlearn bad habits (in terms of their existing practices of information sharing).

I agree that creating an emergent, social, networked, open information environment is an imperative in today&#039;s workplace.  But, the creation of such an environment and the implementation of any tools in support thereof needs to be done in conjunction with careful user-centric analysis, focusing on integrating the tools into and supporting people&#039;s daily work.  Whilst each of the management behaviours you mentioned are useful, I don&#039;t think it&#039;s enough, or in some cases appropriate, to simply &#039;get out of the way&#039;.  Considerable effort is often required but not invested in analysis, and ensuring the tools are well targeted and positioned in the organisation, to encourage people to capitalise on the opportunities available, and sometimes, show them how to do it.</description>
		<content:encoded><![CDATA[<p>I agree with your problem statement, however I think it could equally be described as &#8216;a fundamental disconnection between people and relevant current information&#8217;, which in no small part stems from the nature of information and communication systems organisations have implemented.</p>
<p>Also, where people feel they are sharing ideas, information and knowledge &#8211; whether during meetings, via email, messaging or otherwise &#8211; the lack of a &#8216;platform&#8217; on which to do all of this may appear as more of a &#8216;nice to have&#8217; than a constraint.  In addition, many are reluctant to change their familiar (inefficient) living-out-of-the-inbox approach to work life, and struggle to conceptualise how social tools can help relevant information bubble to the surface, and almost find them!  So, whilst some may recognise problems with information (and expertise) currency and findability, there is nevertheless a gap between that recognition and ideas as to how technology can best be used to remove the constraints you mentioned, help people work better and unlearn bad habits (in terms of their existing practices of information sharing).</p>
<p>I agree that creating an emergent, social, networked, open information environment is an imperative in today&#8217;s workplace.  But, the creation of such an environment and the implementation of any tools in support thereof needs to be done in conjunction with careful user-centric analysis, focusing on integrating the tools into and supporting people&#8217;s daily work.  Whilst each of the management behaviours you mentioned are useful, I don&#8217;t think it&#8217;s enough, or in some cases appropriate, to simply &#8216;get out of the way&#8217;.  Considerable effort is often required but not invested in analysis, and ensuring the tools are well targeted and positioned in the organisation, to encourage people to capitalise on the opportunities available, and sometimes, show them how to do it.</p>
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		<title>By: WalterRSmith</title>
		<link>http://andrewmcafee.org/2008/05/what_i_said_about_the_revolution/comment-page-1/#comment-3798</link>
		<dc:creator>WalterRSmith</dc:creator>
		<pubDate>Fri, 30 May 2008 03:23:44 +0000</pubDate>
		<guid isPermaLink="false">#comment-3798</guid>
		<description>Andrew,

I think you&#039;re right as far as you go. And, I basically agree with your suggestions.  However, they do have a bit of a utopian whiff.  

The Web/Enterprise 2.0 hype reminds me a bit of the &quot;information for free&quot; buzz that surrounded books like Kauffman&#039;s &quot;Origins of Order&quot; in the mid-90&#039;s.  It&#039;s a nice dream, but I think less likely than we might wish.

Enterprises have goals that require individuals to act in a coherent fashion.  To achieve those goals, they must Execute certain activities in a reliable fashion (e.g., core processes).  At the same time, they need to Explore new opportunities that emerge from a shifting technological, memetic, economic, etc. landscape.  Exploration work incrementally improves Execution capabilities and potentially modifies the organizations goals by uncovering disruptive opportunities.

Web/Enterprise 2.0 holds the promise of a quantum leap forward in an organization&#039;s capability to Explore/Innovate.  The key is to integrate Exploration with Execution in a way that increases agility &amp; adaptability without sacrificing the coherence required to maintain the organization&#039;s health (e.g., profitability).  As others have mentioned, the primary challenge is probably at the DNA level of the organization (identity, values, narrative fragments, mental models, etc.)  I suspect that much of the DNA-level change will be largely an emergent phenomena, and Web/Enterprise 2.0 has a key role to play in catalyzing that change.

Note: Others (e.g., Tushman, Christensen, Hagel &amp; Seely Brown) have drawn contrasts similar to what I&#039;ve characterized as Execution-Exploration.  After stumbling across the basic contrast about 1.5 years ago while analyzing technological change vs. organization change I found these writers (among others) had already discussed it.  The fact that this contrast continues to appear in various flavors is perhaps one indicator that it is important.</description>
		<content:encoded><![CDATA[<p>Andrew,</p>
<p>I think you&#8217;re right as far as you go. And, I basically agree with your suggestions.  However, they do have a bit of a utopian whiff.  </p>
<p>The Web/Enterprise 2.0 hype reminds me a bit of the &#8220;information for free&#8221; buzz that surrounded books like Kauffman&#8217;s &#8220;Origins of Order&#8221; in the mid-90&#8242;s.  It&#8217;s a nice dream, but I think less likely than we might wish.</p>
<p>Enterprises have goals that require individuals to act in a coherent fashion.  To achieve those goals, they must Execute certain activities in a reliable fashion (e.g., core processes).  At the same time, they need to Explore new opportunities that emerge from a shifting technological, memetic, economic, etc. landscape.  Exploration work incrementally improves Execution capabilities and potentially modifies the organizations goals by uncovering disruptive opportunities.</p>
<p>Web/Enterprise 2.0 holds the promise of a quantum leap forward in an organization&#8217;s capability to Explore/Innovate.  The key is to integrate Exploration with Execution in a way that increases agility &#038; adaptability without sacrificing the coherence required to maintain the organization&#8217;s health (e.g., profitability).  As others have mentioned, the primary challenge is probably at the DNA level of the organization (identity, values, narrative fragments, mental models, etc.)  I suspect that much of the DNA-level change will be largely an emergent phenomena, and Web/Enterprise 2.0 has a key role to play in catalyzing that change.</p>
<p>Note: Others (e.g., Tushman, Christensen, Hagel &#038; Seely Brown) have drawn contrasts similar to what I&#8217;ve characterized as Execution-Exploration.  After stumbling across the basic contrast about 1.5 years ago while analyzing technological change vs. organization change I found these writers (among others) had already discussed it.  The fact that this contrast continues to appear in various flavors is perhaps one indicator that it is important.</p>
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		<title>By: Mat Fogarty</title>
		<link>http://andrewmcafee.org/2008/05/what_i_said_about_the_revolution/comment-page-1/#comment-3797</link>
		<dc:creator>Mat Fogarty</dc:creator>
		<pubDate>Wed, 28 May 2008 14:28:34 +0000</pubDate>
		<guid isPermaLink="false">#comment-3797</guid>
		<description>If a social enterprise information environment is put in place, decision rights of management will be reduced.

Decisions need to appear to be based on unbiased information and rational analysis.  However, many managers make decisions, then look for information and analysis to support the decision.  But, if the information and analysis is coming from the crowd, and is difficult to influence, then the post decision analysis exercise is far more difficult.  Therefore, the decisions need to be based on the information, and cannot be made prior to analysis.  

In this way decision rights are taken away from management - or more precisely - the rights to make a decision without good information is curtailed because of the wealth of good information available.</description>
		<content:encoded><![CDATA[<p>If a social enterprise information environment is put in place, decision rights of management will be reduced.</p>
<p>Decisions need to appear to be based on unbiased information and rational analysis.  However, many managers make decisions, then look for information and analysis to support the decision.  But, if the information and analysis is coming from the crowd, and is difficult to influence, then the post decision analysis exercise is far more difficult.  Therefore, the decisions need to be based on the information, and cannot be made prior to analysis.  </p>
<p>In this way decision rights are taken away from management &#8211; or more precisely &#8211; the rights to make a decision without good information is curtailed because of the wealth of good information available.</p>
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