Chapter 1 of Enterprise 2

by Andrew McAfee on June 16, 2009

Harvard Business Press has made the first chapter of my book Enterprise 2.0: New Collaborative Tools for your Organization’s Toughest Challenges available for download (after you give them a name and email address).

I hope it whets your appetite and leads to massive volumes of preorders. More seriously, I hope it piques your interest in the book’s ideas and contents. If you have any questions or comments after reading the chapter, please leave a comment here.

Attendees at next week’s Enterprise 2.0 conference will also get a copy of this chapter. If you have any interest in learning how companies are using emergent social software platforms to advance their goals in today’s business environment, I strongly encourage you to attend. The conference schedule is a smorgasbord of interesting and relevant content, and I know I’ll learn a lot.

As an added enticement, the conference organizer’s have given me a discount code. If you use the code CNACEB21 when you register, you’ll get 30% off any conference pass or a free Expo Pavilion pass.

I hope to see you there!

summer_fruit June 17, 2009 at 2:43 am

Thanks for the updates! I would love to have your book since it tackles more in enterprising issues. I can see myself reading it at our backyard and having some cold summer fruit juice. I know that summer fruits are expensive but you don’t need installment loans to have one, since you can find cheaper summer fruits but also gives you energy and refreshment. Well this summer fruit will surely be a good team-up while I’m reading your book. Thanks again!

morgandev June 22, 2009 at 11:30 am

Alas, it was just an introduction. I was hoping for a chapter of content.

Stefane Fermigier June 24, 2009 at 7:44 am

Thanks, but this chapter is almost content-less.

GarrettC July 3, 2009 at 3:53 am

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Personal Loans KY September 8, 2010 at 1:12 pm

Thanks, I just got the book from a friend. Can’t wait to read it! June 16, 2011 at 3:32 am

yeah,i am interested in it.

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